Fishel, Catharine.

Redesigning identity graphic design strategies for success / Catharine Fishel / [Book :] Graphic design strategies for success. Catharine Fishel,. - 1st pbk. ed. - Gloucester, Mass. : Rockport, 2000. - 160 p. : ill. (some col.) ; 28 cm.

includes index.

introduction / repositiong / modernizing / managing change / promoting growth / starting over.

All age.

1564969088 1564966240


Commercial art.
Corporate image--Case studies.
Trademarks.
Industrial design coordination.

NC1003 / .F57 2002

741.6

741.6 / FR
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