Cateora, Philip R.
International marketing [[Book] /] Philip R. Cateora, John L. Graham. - 11th ed. - New York : Irwin McGraw-Hill, 2002. - 693 p : ill. ; 28 cm. + 1 CD-ROM. - The McGraw-Hill/Irwin series in marketing . - The McGraw-Hill/Irwin series in marketing. .
Includes bibliographical references and indexes.
All Ages.
0072398841 0071123121
2001024810
Export marketing.
International business enterprises.
HF1009.5 / .C375 2002 HF1416 / .C375 2002
658.8'48
658.8'48 / CI
International marketing [[Book] /] Philip R. Cateora, John L. Graham. - 11th ed. - New York : Irwin McGraw-Hill, 2002. - 693 p : ill. ; 28 cm. + 1 CD-ROM. - The McGraw-Hill/Irwin series in marketing . - The McGraw-Hill/Irwin series in marketing. .
Includes bibliographical references and indexes.
All Ages.
0072398841 0071123121
2001024810
Export marketing.
International business enterprises.
HF1009.5 / .C375 2002 HF1416 / .C375 2002
658.8'48
658.8'48 / CI