SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Varey and Barbara R. Lewis,.Richard J.

Internal marketing directions of management / [Book :] edited by Richard J. Varey and Barbara R. Lewis. - 1 st. - London ; New York : Routledge, 2000. - 311 p. : ill. ; 24 cm.

Includes bibliographical references and index.

All Ages.

ISBN: 0415213177 0415213185

LCCN: 00022193

Subjects--Topical Terms:
Marketing--Management.
Marketing channels.
Market segmentation.

LC Class. No.: HF5415.13 / .I577 2000

Dewey Class. No.: 658.802