Dalrymple, Douglas J.
Basic Marketing Management [Book /] Douglas J. Dalrymple, Leonard J. Parsons. - 2nd ed. - New York : Wiley, 2000. - xiii, 341 p. : ill. ; 24 cm.
Includes bibliographical references and index.
All Ages.
0471353922
Marketing--Management.
HF5415.13 / .D314 2000
658.8
Basic Marketing Management [Book /] Douglas J. Dalrymple, Leonard J. Parsons. - 2nd ed. - New York : Wiley, 2000. - xiii, 341 p. : ill. ; 24 cm.
Includes bibliographical references and index.
All Ages.
0471353922
Marketing--Management.
HF5415.13 / .D314 2000
658.8