Solomon, Michael R.

Consumer Behaviour a European perspective / [Book :] Michael Solomon, Gary Bamossy, S�ren Askegaard. - 1st. - New York ; London : Prentice Hall Europe, 1999. - xviii, 589 p. : ill some col. ; 25 cm.

Based on: 4th U.S. ed. published as Consumer behavior. Upper Saddle River, N.J. : Prentice Hall, 1998.

Includes bibliographical references and indexes.

All Ages.

0137519834


Consumer behavior--Europe.

658.8342
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