SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Rossiter,John R.

Advertising Communication & Promotion management [Book /] John R. Rossiter. - 2nd ed. - Boston : Mc Graw Hill., 1997. - 640 p. ; : ill ; 25cm.

ISBN: 0071146679

Subjects--Topical Terms:
advertising.

Dewey Class. No.: 659.1

National Library of Medicine Call No.: / R A