SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Christopher, Martin.

Relationship marketing creating shareholder value / [Book :] Martin Christopher, Adrian Payne, David Ballantyne. - Oxford ; Burlington, MA : Elsevier Butterworth-Heinemann, 2002. - xvi, 242 p. : ill. ; 24 cm.

Previous ed.: 1991.

Includes bibliographical references and index.

All Ages.

ISBN: 0750648392

LCCN: 2005362836

Nat. Bib. No.: GBA1-Z5427

Subjects--Topical Terms:
Relationship marketing.

LC Class. No.: HF5415 / .C52717 2002

Dewey Class. No.: 658.8