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Einfache Ansicht MARC ISBD

Kotler ,Philip.

Principles of marketing [[Book] /] Philip Kotler ... [et al.]. - 3rd Canadian ed. - Scarborough, Ont. : Prentice Hall Canada, 1996. - xx, 794, [46] p. : col. ill. ; 28 cm.

Canadian 2nd ed. by Gordon H.G. McDougall, Philip Kotler and Gary Armstrong.

Includes bibliographical references and index.

All Ages.

ISBN: 0134410157

Nat. Bib. Agency Control No.: 969306164

Subjects--Personal Names:
Marketing.--Kotler ,Philip.

Subjects--Topical Terms:
Marketing--Management.
Marketing.
Marketing--Gestion.

Dewey Class. No.: 658.8

National Library of Medicine Call No.: / K P