SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Pride , William M.

Marketing concepts and strategies / [Book :] William M. Pride ... [et al.]. - Canadian ed. - Toronto : Houghton Mifflin, 1998. - xxix, 638 p. : col. ill. ; 28 cm.

Includes bibliographical references and indexes.

All Ages.

ISBN: 017607371X

Nat. Bib. Agency Control No.: 979322553

Subjects--Personal Names:
Marketing.--Pride , William M.

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8