Kurtz , David L.
Principles of contemporary marketing [[Book] /] David L. Kurtz. - Australia : Thomson & South-Western, 2008. - 661 P : ill ; 28 cm.
Includes bibliographical references and index.
032453650x 9780324536508
Marketing.
658.8
658.8 / K P
Principles of contemporary marketing [[Book] /] David L. Kurtz. - Australia : Thomson & South-Western, 2008. - 661 P : ill ; 28 cm.
Includes bibliographical references and index.
032453650x 9780324536508
Marketing.
658.8
658.8 / K P