SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Zikmund, William G.

Essentials of marketing research [[Book] /] William G. Zikmund, Barry J. Babin. - 3rd ed. - Mason, Ohio : Thomson/South-Western, c2007. - xvii, 414 p. : col. ill. ; 28 cm.

Includes bibliographical references (p. 405-410) and index.

ISBN: 9780324320879 (pbk.) 0324320876 (pbk.) 9780324548273 0324548273

LCCN: 2006908266

Subjects--Topical Terms:
Marketing research.

LC Class. No.: HF5415.2 / .Z537 2007

Dewey Class. No.: 658.83

National Library of Medicine Call No.: 658.83 / Z E