SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Ferrell, O. C.

Marketing strategy [[Book] /] O.C. Ferrell, Michael D. Hartline. - 4e [ed.]. - Mason, OH : Thomson South-Western, c2008. - xxii, 717 p. : ill. ; 26 cm.

Includes bibliographical references and indexes.

ISBN: 032454426x 9780324544268

Subjects--Topical Terms:
Marketing--Management.
Marketing--Management--Case studies.

Dewey Class. No.: 658.802

National Library of Medicine Call No.: 658.802 / FM