Goetsch, David L.
Effective strategic planning for competitive advantage ten steps for technical professions / [[Book] :] David L. Goetsch. - Upper Saddle River, N.J. : Pearson Prentice Hall, 2006. - xii, 205 p. : ill. ; 24 cm. - NetEffect series. Technology skills .
Includes bibliographical references and index.
Understand the concepts of competition and competitive advantage -- Understand the concept of value as it relates to competitive advantage -- Know the rationale for strategic planning -- Understand the strategic planning process -- Collect, organize, and analyze data -- Make informed predictions -- Adopt a strategic emphasis and competitive strategy -- Write the strategic plan -- Execute the strategic plan -- Understand how a strategic plan comes together from start to finish.
013048525X
2004024424
Strategic planning.
Competition.
HD30.28 / .G64 2006
658.4012
/ G E
Effective strategic planning for competitive advantage ten steps for technical professions / [[Book] :] David L. Goetsch. - Upper Saddle River, N.J. : Pearson Prentice Hall, 2006. - xii, 205 p. : ill. ; 24 cm. - NetEffect series. Technology skills .
Includes bibliographical references and index.
Understand the concepts of competition and competitive advantage -- Understand the concept of value as it relates to competitive advantage -- Know the rationale for strategic planning -- Understand the strategic planning process -- Collect, organize, and analyze data -- Make informed predictions -- Adopt a strategic emphasis and competitive strategy -- Write the strategic plan -- Execute the strategic plan -- Understand how a strategic plan comes together from start to finish.
013048525X
2004024424
Strategic planning.
Competition.
HD30.28 / .G64 2006
658.4012
/ G E