SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Meldrum, Mike.

Marketing in a nutshell key concepts for non-specialists / [[Book] :] Mike Meldrum and Malcolm McDonald. - 1st ed. - Amsterdam ; Boston : Elsevier, 2007. - x, 294 p. : ill. ; 24 cm.

Includes index.

ISBN: 0750681330

LCCN: 2006935285

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8

National Library of Medicine Call No.: / M M