Barry, Pete.

The advertising concept book think now, design later : a complete guide to creative ideas, strategies and campaigns / [[Book] :] Pete Barry. - New York : Thames & Hudson, 2008. - 272 p. : ill. ; 24 cm.

Includes bibliographical references (p. 268) and index.

All age.

9780500514054 0500287384 (pbk.) :


Advertising.
Advertising campaigns.
Advertising copy.

659.1

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