Crawford, C. Merle 1924-

New Products Management / Merle Crawford, Anthony Di Benedetto. - 11 th ed. - New York, NY : McGraw-Hill Education, 2015. - xx, 588 p. : ill. ; 24 cm.

سيد التونسي / كتب كلية الاقتصاد والادارة.

Includes bibliographical references and index.

9780078029042 (alk. paper)

2013042977


New products--Management.

HF5415.153 / .C72 2015

658.575 / C N
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