Moriarty, Sandra E.

Advertising & IMC principles & practice / [[Book] :] Sandra Moriarty, Nancy Mitchell, William Wells. - 10th ed. - Boston : pearson, 2015. - 669 p. : ill. (chiefly col.) ; 29 cm.

سيد التونسى / كلية الاعلام

Includes bibliographical references (p. 631-640) and index.

9781292017396

2010023721


Advertising.

659.1 / M A

/ M A
www.soul.o6u.edu.eg

E-Mail: soul@o6u.edu.eg
Address: October 6 city – Central Axis – Next to El Hosary mosque.
Tell: (+202) 38376382
Fax: (+202) 38376280



Developed and implemented by ILC EG