SOUL Catalog فهرس المكتبة المركزية لجامعة 6 أكتوبر

Einfache Ansicht MARC ISBD

Lane, W. Ronald,

Kleppner's advertising procedure / W. Ronald Lane, Karen Whitehill King, J. Thomas Russell. - 17th ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, 2008. - xx, 829 p. : ill. ; 28 cm.

Includes bibliographical references and index

ISBN: 9780135126479 0135126479

Subjects--Topical Terms:
Advertising

Dewey Class. No.: 659.1 / L K