| 000 -LEADER |
|---|
| fixed length control field |
01020cam a2200325 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000044373 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20150721141442.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
801001s2006 caua b 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
80024898 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071115579 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0072981245 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P90 |
| Item number |
.F48 1981 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 |
| Edition number |
19 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 |
| Item number |
B I |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
baran,stanley j. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
introduction to Mass communication |
| Medium |
[[Book] :] |
| Remainder of title |
media literacy and culture / |
| Statement of responsibility, etc. |
stanley j. baran,. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
boston : |
| Name of publisher, distributor, etc. |
mcgraw-hill co higher education, |
| Date of publication, distribution, etc. |
2006. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
523p. : |
| Other physical details |
ill. ; |
| Dimensions |
28 cm. |
| Accompanying material |
2 CD-ROM (4 ¾ in) |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
Modules in speech communication |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Caption title. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
First ed. published in 1976 under title: Orientations to mass communication. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Bibliography: p. 59-60. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All Ages. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
u |
| e |
ocip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| Source of classification or shelving scheme |
|
