| 000 -LEADER |
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| fixed length control field |
03015cam a2200457 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20150623165350.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
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| fixed length control field |
m d |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
090313s2008 enka ob 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780230302341 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Stock number |
353157 |
| Source of stock number/acquisition |
Palgrave Macmillan |
| Note |
http://www.palgraveconnect.com |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CaQQLA |
| Language of cataloging |
fre |
| 050 14 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P211 |
| Item number |
.B38 2008eb |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
|---|
| Item number |
BM |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
410 |
| Edition number |
22 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
410 |
| Item number |
BM |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000080255 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bateman, John A. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Multimodality and genre : |
| Remainder of title |
a foundation for the systematic analysis of multimodal documents / |
| Statement of responsibility, etc. |
John A. Bateman. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New York : |
| -- |
Basingstoke [England] ; : |
| Name of publisher, distributor, etc. |
Palgrave Macmillan, |
| Date of publication, distribution, etc. |
2008. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 312 p. : |
| Other physical details |
ill., fichier PDF. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
In Palgrave connect |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Titre de l'écran-titre (visionné le 22 octobre 2010) |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Bibliogr.: p. 279-305. |
| 505 8# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Multimodal Documents and Their Components -- Multimodal Documents and Genre -- Genre Variation Across Time -- The Rhetoric of Multimodal Documents -- Channel Hopping -- Relating Visual and Textual Elements -- Building a Corpus of Multimodal Documents -- Bibliography -- Index --. |
| 506 ## - RESTRICTIONS ON ACCESS NOTE |
|---|
| Terms governing access |
Accès réservé aux membres des établissements autorisés |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
John Bateman presents a new approach to analysing page-based documents, such as magazines, books, webpages, newspapers and so on, that combine text, graphics and pictures in more or less complex layouts. Such layouts are becoming ever more sophisticated and their interpretation and effective use present serious challenges for visual literacy, document design and document interpretation. A major claim of the book is that we need detailed empirical analysis in order to advance our understanding of the complex multimodal meaning processes involved in page-based documents. To achieve this, readers are shown how to break the layout of any page down into configurations of basic elements and to use these for uncovering intended, and unintended, rhetorical organisation. Multimodal rhetorical analysis of this kind provides a powerful tool for pinpointing design problems. The book also explains how document genres change over time and why this forms an essential part of document production and analysis. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All age. |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE |
|---|
| Additional physical form available note |
Publié aussi en version papier. |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication écrite. |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Analyse linguistique (Linguistique). |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Sémiotique. |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Rhétorique. |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Genres littéraires. |
| 740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE |
|---|
| Uncontrolled related/analytical title |
Palgrave connect. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Accès via Palgrave connect |
| Uniform Resource Identifier |
http://www.palgraveconnect.com/doifinder/10.1057/9780230582323 |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table des matières |
| Uniform Resource Identifier |
http://www.loc.gov/catdir/enhancements/fy0828/2008011397-t.html |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Informations biographiques |
| Uniform Resource Identifier |
http://www.loc.gov/catdir/enhancements/fy0828/2008011397-b.html |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Résumé de l'éditeur |
| Uniform Resource Identifier |
http://www.loc.gov/catdir/enhancements/fy0828/2008011397-d.html |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
