| 000 -LEADER |
|---|
| fixed length control field |
01173nam a22003615a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20150623170740.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
030812s2004 nyu 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2003111313 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0500284768 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(DLC) 2003111313 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
741.67 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
741.67 |
| Item number |
P C |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000026402 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Pricken, Mario. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Creative advertising |
| Medium |
[Book :] |
| Remainder of title |
ideas and techiques from the world`s best campaigns / |
| Statement of responsibility, etc. |
Mario Pricken. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1 st.ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New York, NY : |
| Name of publisher, distributor, etc. |
Thames & Hudson, |
| Date of publication, distribution, etc. |
2004. |
| 263 ## - PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
0404 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
262 p. ; : |
| Other physical details |
ill:col: ; |
| Dimensions |
28cm. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
a framework for creat creative performance / the kickstart catalogue / copy with punch / classic creative / visualization. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All age. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Creative advertising. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
0 |
| b |
ibc |
| c |
orignew |
| d |
2 |
| e |
epcn |
| f |
20 |
| g |
y-gencatlg |
| 925 0# - |
|---|
| -- |
acquire |
| -- |
2 shelf copies |
| -- |
policy default |
| 963 ## - |
|---|
| -- |
Lisa Ronga ; phone (212) 354-3763 ; fax (212) 398-1252 ; email bookinfo@thames.wwnorton.com |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
