000 -LEADER |
fixed length control field |
01509cam a2200409 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150706003853.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
040622r20022004ne a b 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2004274704 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0750648384 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
GAS |
Language of cataloging |
eng |
Transcribing agency |
GAS |
Modifying agency |
OCLCQ |
-- |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
lccopycat |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
.A354 2004 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
A I |
001 - CONTROL NUMBER |
control field |
0000023937 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0000 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Ahmed, Pervaiz K. |
245 10 - TITLE STATEMENT |
Title |
Internal marketing |
Medium |
[Book :] |
Remainder of title |
tools and concepts for customer-focused management / |
Statement of responsibility, etc. |
Pervaiz K. Ahmed and Mohammed Rafiq. |
246 31 - VARYING FORM OF TITLE |
Title proper/short title |
Tools and concepts for customer-focused management. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Amsterdam ; |
-- |
Boston : |
Name of publisher, distributor, etc. |
Elsevier Butterworth-Heinemann, |
Date of publication, distribution, etc. |
2004. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
x, 299 p. : |
Other physical details |
ill. ; |
Dimensions |
23cm. |
500 ## - GENERAL NOTE |
General note |
Published in association with The Chartered Institute of Marketing. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
All Ages. |
600 10 - SUBJECT ADDED ENTRY--PERSONAL NAME |
Personal name |
Marketing |
Geographic subdivision |
Ahmed, Pervaiz K. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Management |
Form subdivision |
Case studies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Organizational effectiveness. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Organizational effectiveness |
Form subdivision |
Case studies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Relationship marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Customer relations. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Rafiq, Mohammed. |
710 2# - ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
Chartered Institute of Marketing. |
856 42 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Publisher description |
Uniform Resource Identifier |
http://www.loc.gov/catdir/description/els051/2004274704.html |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Table of contents |
Uniform Resource Identifier |
http://www.loc.gov/catdir/toc/fy045/2004274704.html |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |