| 000 -LEADER |
|---|
| fixed length control field |
01048cam a2200349ua 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20150706003908.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
950603s1994 enka b 001 0 eng u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0749411279 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CaAEU |
| Language of cataloging |
eng |
| Transcribing agency |
UKM |
| Modifying agency |
JNA |
| -- |
AEU |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
|---|
| Item number |
J A |
| 082 1# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Edition number |
12 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Edition number |
20 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Item number |
J A |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000035947 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jenkins, Mark, |
| Dates associated with a name |
1959- |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Advances in consumer marketing |
| Medium |
[Book /] |
| Statement of responsibility, etc. |
Mark Jenkins and Simon Knox. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Kogan Page, |
| Date of publication, distribution, etc. |
1994. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
220 p. : |
| Other physical details |
ill. ; |
| Dimensions |
23 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
Cranfield management research series |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
The Cranfield management research series. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
"Cranfield University School of Management". |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All Ages. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Knox, Simon. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jenkins, Mark, |
| Dates associated with a name |
1959- |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Cranfield School of Management. |
| 990 10 - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
91001ab |
| Link information for field corresponding to 9XX field |
71001a |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
