000 -LEADER |
fixed length control field |
01011cam a2200325ua 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20150706003908.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
010406s2000 maua 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1564966682 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
CaAEU |
Language of cataloging |
eng |
Modifying agency |
AEU |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD69.B7 |
Item number |
S37 2000 |
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
Item number |
S D |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.82 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
658.82 |
Item number |
S D |
001 - CONTROL NUMBER |
control field |
0000035953 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
0000 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Schrubbe-Potts, Emily. |
245 10 - TITLE STATEMENT |
Title |
Designing brands |
Medium |
[[Book] :] |
Remainder of title |
market success through graphic distinction / |
Statement of responsibility, etc. |
Emily Schrubbe-Potts. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Gloucester, Mass. : |
Name of publisher, distributor, etc. |
Rockport, |
Date of publication, distribution, etc. |
2000. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
159 p. : |
Other physical details |
col. ill. ; |
Dimensions |
29 cm. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Graphic branding projects illus. how to take products and services to the marketplace. Focuses on the creative process. |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
All Ages. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Brand name products |
Form subdivision |
Case studies. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Brand name products |
General subdivision |
Marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Brand name products |
General subdivision |
Forecasting. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Graphic arts. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |