| 000 -LEADER |
|---|
| fixed length control field |
00878nam a2200301 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20150706003910.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
890906s1988 enk 000 0 eng|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0434907871 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CaNFSM |
| Language of cataloging |
eng |
| Transcribing agency |
Uk |
| Modifying agency |
CaOONL |
| -- |
CaNBFU |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
e-uk--- |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER |
|---|
| Classification number |
659.2 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.2 |
| Edition number |
19 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
659.2 |
| Item number |
H P |
| 001 - CONTROL NUMBER |
|---|
| control field |
0000037369 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
0000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wilfred Howard.,. |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The Practice of public relations |
| Medium |
[Book /] |
| Statement of responsibility, etc. |
edited by Wilfred Howard. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Heinemann Professional, |
| Date of publication, distribution, etc. |
1988. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxiii, 264 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24CM. |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
The Marketing series. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
"Published on behalf of the CAM Foundation and the Institute of Marketing.". |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
All Ages. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Public relations |
| Geographic subdivision |
Great Britain. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wilfred Howard,. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
