| 000 -LEADER |
|---|
| fixed length control field |
01289cam a2200325 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
19738982 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190326145458.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
170620s2017 njua g 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2017019610 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781119406334 (cloth) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
.S775 2017 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.800285/63 |
| Edition number |
23 |
| Item number |
S A |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sterne, Jim, |
| Dates associated with a name |
1955- |
| Relator term |
author. |
| 9 (RLIN) |
5016 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Artificial intelligence for marketing : |
| Remainder of title |
practical applications / |
| Statement of responsibility, etc. |
Jim Sterne. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Hoboken, New Jersey : |
| Name of producer, publisher, distributor, manufacturer |
Wiley, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2017] |
| 265 ## - SOURCE FOR ACQUISITION/SUBSCRIPTION ADDRESS [OBSOLETE] |
|---|
| Source for acquisition/subscription address [OBSOLETE] |
المكتبة الاكاديمية |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 344 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| 9 (RLIN) |
3791 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Artificial intelligence |
| 9 (RLIN) |
1596 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Online version: |
| Main entry heading |
Sterne, Jim, 1955- author. |
| Title |
Artificial intelligence for marketing |
| Place, publisher, and date of publication |
Hoboken, New Jersey : John Wiley & Sons, Inc., [2017] |
| International Standard Book Number |
9781119406372 |
| Record control number |
(DLC) 2017032081 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
| Item part |
Faculty of Info. System & Computer Science كلية نظم المعلومات وعلوم الحاسب |
