Management of electronic media [Book /]Alan B. Albarran.
Von: Albarran, Alan B.
Materialtyp:
BuchVerlag: Australia : Belmont, CA : Wadsworth ; Wadsworth/Thompson Learning, c2002Auflage: 2nd ed.Beschreibung: xx, 315 p. : ill. ; 25 cm.ISBN: 0534561918; 0534561926 (hardcover).Schlagwörter: Mass media -- ManagementDDC-Klassifikation: 302.23068
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6october 1105 | 302.23068 A.M (Regal durchstöbern) | 1 | Verfügbar |
Regale von 6october durchstöbern , Standort: 1105 Regal ausblenden
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| 302.23014 L L Language wars | 302.23014 ML The language of magazines | 302.23023 G C Careers in media and film | 302.23068 A.M Management of electronic media | 302.23068 C M media management | 302.23068 KS Strategic management in the media | 302.23068 KS Strategic management in the media |
Includes bibliographical references and index.
All Ages.
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