Ethics in public relations [[Book] :]responsible advocacy / Kathy Fitzpatrick, Carolyn Bronstein.
Von: Fitzpatrick , Kathy.
Mitwirkende(r): Fitzpatrick, Kathy | Bronstein, Carolyn.
Materialtyp:
BuchVerlag: Thousand Oaks, Calif. : SAGE Publications, 2006Auflage: 1st ed.Beschreibung: xiv, 241 p. ; 24 cm.ISBN: 1412917972; 1412917980 (pbk.).Schlagwörter: Public relations -- Moral and ethical aspectsDDC-Klassifikation: 174.96592 Online-Ressourcen: Table of contents | Publisher description | Contributor biographical information
Inhalte:
Baselines for ethical advocacy in the "marketplace of ideas" / Kathy Fitzpatrick -- Responsibility and accountability / Thomas H. Bivins -- The ethics of communicating with and about difference in a changing society / Larissa A. Grunig and Elizabeth L. Toth -- Negotiating relationships with activist publics / Linda Hon -- Responsible advocacy for nonprofit organizations / Carolyn Bronstein -- Truth and transparency / Karla Gower -- Responsible online communication / Kirk Hallahan -- Responsible advocacy through strategic risk communication / Michael J. Palenchar and Robert L. Heath -- The ethics of public diplomacy / Philip Seib -- Ethics across borders / Donald Wright.
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6october 1105 | كتب المعرض 2010 | 174.96592 F E (Regal durchstöbern) | 1 | Verfügbar |
Regale von 6october durchstöbern , Standort: 1105 , Sammlung: كتب المعرض 2010 Regal ausblenden
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| 070.19 T B Broadcast news writing, reporting, and producing | 070.4 B M Multimedia journalism | 070.46 M M media communication and photo journalism | 174.96592 F E Ethics in public relations | 302.23 B M Media effects | 302.23023 G C Careers in media and film | 302.23068 KS Strategic management in the media |
Includes bibliographical references and index.
Baselines for ethical advocacy in the "marketplace of ideas" / Kathy Fitzpatrick -- Responsibility and accountability / Thomas H. Bivins -- The ethics of communicating with and about difference in a changing society / Larissa A. Grunig and Elizabeth L. Toth -- Negotiating relationships with activist publics / Linda Hon -- Responsible advocacy for nonprofit organizations / Carolyn Bronstein -- Truth and transparency / Karla Gower -- Responsible online communication / Kirk Hallahan -- Responsible advocacy through strategic risk communication / Michael J. Palenchar and Robert L. Heath -- The ethics of public diplomacy / Philip Seib -- Ethics across borders / Donald Wright.
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