Tutorial to accompany Marketing engineering [Book :]computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.
Von: Lilien, Gary L.
Mitwirkende(r): Rangaswamy, Arvind.
Materialtyp:
BuchVerlag: Reading, Mass. : Addison-Wesley, c1998Beschreibung: 360 p. 25cm. + 1 Cd-Rom (4 ¾ In.).ISBN: 0321001958; 0321030494 (doc).Weitere Titel: Tutorial, Marketing engineering : computer-assisted marketing analysis and planning [Covertitel] | Tutorial & CD ROM, Marketing engineering : computer-assisted marketing analysis and planning [Rückentitel].Schlagwörter: Marketing -- Informatique | Marketing -- Prise de d�cision -- Mod?eles math�matiques | Marketing -- Prise de d�cision -- Informatique | Marketing -- Data processing | Marketing -- Decision making -- Mathematical models | Marketing -- Decision making -- Data processingDDC-Klassifikation: 658.802 Bestand: DOC;3039-5772
| Medientyp | Aktueller Standort | Signatur | Exemplarnr. | Status | Fälligkeitsdatum |
|---|---|---|---|---|---|
Books
|
6october 1203 | 658.802 G.M (Regal durchstöbern) | 1 | Verfügbar |
Regale von 6october durchstöbern , Standort: 1203 Regal ausblenden
|
|
|
|
|
|
|
||
| 658.802 EM managing markets and customers | 658.802 F M Marketing strategy | 658.802 FM Marketing strategy | 658.802 G.M Tutorial to accompany Marketing engineering | 658.802 G S Strategic marketing planning | 658.802 H M Marketing planning | 658.802 J.M Marketing planning & strategy |
Titre du disque optique compact : Marketing engineering : computer-assisted marketing analysis and planning.
Accompagne : Marketing engineering : computer-assisted marketing analysis and planning.
Bibliogr.
All Ages.
Es gibt keine Kommentare zu diesem Titel.