Farrar, Ronald T. Mass communication an introduction to the field / [Book :] Ronald T. Farrar. - 2 ed. - new york : McGraw Hill, 1988. - 416 P : ill. ; 26 cm. Includes bibliographies and index. All Ages. ISBN: 0697173836 LCCN: 87029515 Subjects--Topical Terms: Mass media. LC Class. No.: P90 Dewey Class. No.: 302.2