Robert l.shook <br/><br/>
The IBM way  insights into the world's most successful marketing organization /  [Book :] 
F.G. "Buck" Rodgers, with Robert L. Shook. 
 - 1st ed. 
 - New York :  Harper & Row,  1917. 
 - xiv, 235 p. ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/> All age. 
<br/><br/><label>ISBN: </label>0060155221 : 
<br/><br/><label>LCCN: </label>85045223 
<br/><br/><label>Subjects--Corporate Names: </label><br/>International Business Machines Corporation.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computers--Marketing--Case studies.<br/>Electronic office machines--Marketing--Case studies.<br/>Marketing--Case studies.
<br/><br/><label>Dewey Class. No.: </label>338.761 
<br/><br/><label>National Library of Medicine Call No.: </label> / R I