Alasuutari, Pertti. Rethinking the media audience the new agenda / [Book :] edited by Pertti Alasuutari. - London ; Thousand Oaks, Calif. : Sage Publications, 1999. - viii, 212 p. : ill. ; 24 cm. Includes bibliographical references and index. All Ages. ISBN: 0761950702 0761950710 (pbk.) Subjects--Topical Terms: Mass media--Audiences. Dewey Class. No.: 302.23 National Library of Medicine Call No.: / A.R