Malhotra, Naresh . <br/><br/>
Marketing research .  an applied approach /  [Book :] 
Naresh Malhotra , David Birks . 
 - european ed. 
 - England :  Pearson Education LTD,  2000. 
 - 736.p. :  ill ;  28cm. +  1 Cd-Rom (4 ¾ In.). 
<br/><br/> All age. 
<br/><br/><label>ISBN: </label>0139229347 0139229647 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>380.1