Vivian, John. <br/><br/>
The Media of mass communication  [[Book] /] 
John Vivian. 
 - 8th ed. 
 - Boston :  Pearson,  2007. 
 - 516 p ;  28 cm. 
<br/><br/> Includes index. 
<br/><br/> All age. 
<br/><br/><label>ISBN: </label>0205477534 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>Dewey Class. No.: </label>302.23 
<br/><br/><label>National Library of Medicine Call No.: </label> / V M