Oelkers, Dotty Boen.

Travel and tourism marketing [[Book] /] Dotty Boen Oelkers. - Mason, OH : Thomson/South-Western, 2007. - ix, 311 p. : col. ill. ; 28 cm.

"DECA Prep." Includes index.

0538442859 9780538442855 (pbk.)


Travel--Marketing--Study and teaching.
Tourism--Marketing--Study and teaching.

380.14591

380.14591 / OT