Oelkers, Dotty Boen.
Travel and tourism marketing [[Book] /]
Dotty Boen Oelkers.
- Mason, OH : Thomson/South-Western, 2007.
- ix, 311 p. : col. ill. ; 28 cm.
"DECA Prep." Includes index.
0538442859 9780538442855 (pbk.)
Travel--Marketing--Study and teaching.
Tourism--Marketing--Study and teaching.
380.14591
380.14591 / OT