Eastman, Susan Tyler. . <br/><br/>
Broadcast/cable programming  strategies and practices /  [[Book] :] 
Susan Tyler Eastman, Sydney W. Head, Lewis Klein. 
 - 3rd ed. 
 - Belmont, Calif. :  :  Wadsworth Pub. Co, ,  1989. 
 - xiii, 583 p :  ill ;  24 CM. 
 - ( Wadsworth series in mass communication)  .
<br/><br/> Includes indexes.  Bibliography: p. [549]-564.  . 
<br/><br/>programming / a framework / program / station representative / group ownership and programming. 
<br/><br/> All age. 
<br/><br/><label>ISBN: </label>053409354x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Television programs -- Planning. .<br/>Radio programs -- Planning. .<br/>Cable television -- Planning. .<br/>Television Programmes (Broadcasting) .<br/>Radio Programmes (Broadcasting) .
<br/><br/><label>Dewey Class. No.: </label>791.4502360973  
<br/><br/><label>National Library of Medicine Call No.: </label> / EB