Westwood, John.

How to write a marketing plan [[Book] /] John Westwood. - 2nd ed. - London : kogan page, 2000. - 122 p; ; 22 cm. - The Sunday Times .

how to write a marketing plan . - set your marketing objectives - create an effective, achievable plan - implement the plan.

All Ages.

0749432543


Business - planning Authorship.
Marketing - Planning.
Business - writing Technique.
professonal, technical.

808.0666

/ WH