Cannie, Joan Koob.

Keeping customers for life [Book /] Joan Koob Cannie, with Donald Caplin. - New York, NY : American Management Association, c1990. - vi, 250 p. : ill. ; 23 cm.

Includes bibliographical references and index.

All Ages.

0814450083

90053213


Customer services--Cannie, Joan Koob.


Consumer satisfaction--United States.

658.812