Johansson, Johny K.

Global marketing Foreign entry, local marketing & global management / [Book :] Johny K. Johansson. - 2nd ed. - Boston : Irwin/McGraw-Hill, 2000. - xx, 604 p. : ill. ; 28 cm. - The Irwin/McGraw-Hill series in marketing .

Includes bibliographical references and indexes.

All Ages.

0073658634 007116961x

99033630


Export marketing.--Johansson, Johny K.


Export marketing--Management.

HF1416 / .J63 2000

658.848

/ J G