Baker, Michael John.

Product strategy and management [Book /] Michael Baker and Susan Hart. - Englewood Cliffs, NJ : Prentice Hall, 1999. - ix, 507 p. : ill. ; 24 cm.

Includes bibliographical references and index.

All Ages.

0130653683

96025428


Product management.
New products--Management--Case studies.

HF5415.15 / .B353 1999

658.56

/ B P