Baker, Michael John.
Product strategy and management [Book /]
Michael Baker and Susan Hart.
- Englewood Cliffs, NJ : Prentice Hall, 1999.
- ix, 507 p. : ill. ; 24 cm.
Includes bibliographical references and index.
All Ages.
0130653683
96025428
Product management.
New products--Management--Case studies.
HF5415.15 / .B353 1999
658.56
/ B P