Drummond,Graeme. <br/><br/>
Interoduction to Marketing Concepts  [Book /] 
Graeme Drummond,&John Ensor. 
 - 1st. 
 - Britain :  Elsevier Butterworth Heineman,  2005. 
 - 283p. :  ill ;  25cm. 
<br/><br/><label>ISBN: </label>0750659955 
<br/><br/><label>Dewey Class. No.: </label>658.8