Raju,M S.  1940- <br/><br/>
Consumer Behavior  concepts, applications and cases /  [[Book] :] 
M .S .Raju , dominique xardel. 
 - New Delhi :  Vikas Publishing House Pvt ltd,  2004. 
 - 351p. ; :  ill ;  24cm. 
<br/><br/><label>ISBN: </label>812591532x 
<br/><br/><label>Dewey Class. No.: </label>658.8342