Kotler, Philip. Marketing management analysis, planning, and control / [Book :] Philip Kotler. - 3d ed. --. - Englewood Cliffs, N.J. : Prentice-Hall, 1976. - xi, 529 p. : ill. ; 24 cm. Includes bibliographical references and indexes. All Ages. ISBN: 0135579597 LCCN: 75020278 Subjects--Personal Names: Marketing--Kotler, Philip. Subjects--Topical Terms: Marketing--Gestion.Marketing--Gestion. LC Class. No.: HF5415.13 / .K64 1976 HF5415.13 / .K64 1976 Dewey Class. No.: 658.8 658.8 658.8 National Library of Medicine Call No.: / K M