Quelch . John A. <br/><br/>
Global marketing management  [Book /] 
John A. Quelch, Christopher A. Bartlett ; Joel Steckel, consulting editor. 
 - 4th ed. 
 - Reading, Mass. :  Addison-Wesley,  1999. 
 - viii, 703 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/> All Ages. 
<br/><br/><label>ISBN: </label>0201350629 
<br/><br/><label>LCCN: </label>98040715  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Export marketing--Management--Case studies.
<br/><br/><label>LC Class. No.: </label>HF1416  / .G56 1999 
<br/><br/><label>Dewey Class. No.: </label>658.848 
<br/><br/><label>National Library of Medicine Call No.: </label> / QG