Armstrong, Gary Marketing An introduction / [[Book] :] Gary Armstrong, Philip Kotler. - 5th ed. - Upper Saddle River, NJ : Prentice Hall, c2000. - 1 v. (various pagings) : col. ill. ; 26 cm. Kotler's name appears first on the earlier ed. Includes bibliographical references and indexes. All Ages. ISBN: 013012771X Subjects--Topical Terms: Marketing. LC Class. No.: HF5415 / .K625 2000 Dewey Class. No.: 658.8 National Library of Medicine Call No.: / AM