Jenkins, Mark, 1959- Advances in consumer marketing [Book /] Mark Jenkins and Simon Knox. - London : Kogan Page, 1994. - 220 p. : ill. ; 23 cm. - Cranfield management research series . - The Cranfield management research series. . "Cranfield University School of Management". Includes bibliographical references and index. All Ages. ISBN: 0749411279 Subjects--Topical Terms: Marketing.Marketing research. Dewey Class. No.: 658.8 658.8 National Library of Medicine Call No.: / J A