Kotler, Philip. <br/><br/>
Marketing essentials  [Book /] 
Philip Kotler, Gordon H.G. McDougall. 
 - Canadian ed. 
 - Scarborough, Ont. :  Prentice-Hall Canada,  1985. 
 - xvii, 521 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/> All Ages. 
<br/><br/><label>ISBN: </label>0135571901  
<br/><br/><label>Nat. Bib. Agency Control No.: </label>850981174   
<br/><br/><label>Subjects--Personal Names: </label><br/>Marketing.--Kotler, Philip.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Canada.<br/>Marketing.<br/>Marketing--Canada.
<br/><br/><label>Dewey Class. No.: </label>658.8