Obermayer, James W.
Managing sales leads turning cold prospects into hot customers / [[Book] :]
James Obermayer.
- [Chicago, Ill.] : Mason, Ohio : [Chicago, Ill.] : American Marketing Association ; Thomson/South-Western ; Racom Communications, c2007.
- xii, 255 p. : ill. ; 24 cm.
Include index
Includes bibliographical references and index.
0324205465 9780324205466
2006033314
Sales management.
HF5438.4 / .O24 2007
658.81
/ OM