Business policy and strategy the art of competition / [[Book] :]
Cheryl Van Deusen, Steven Williamson, Harold C. Babson.
- 7th ed.
- Boca Raton, FL : Auerbach Publications, c2007.
- xix, 241 p. : ill. ; 25 cm.
Rev. ed. of: Business policy and strategy / Robert G. Murdick [et al.]. 6th ed. Boca Raton, Fla. : St. Lucie Press, c2001.