Kotler, Philip. <br/><br/>
Marketing management  [[Book] /] 
Philip Kotler, Kevin Keller. 
 - Twelfth ed. 
 - Upper Saddle River, NJ :  Pearson Prentice Hall,  c2006. 
 - xxxix, 672  p. :  col. ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0131457578 9780131457577 8177586904 
<br/><br/><label>LCCN: </label>2004029595 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.
<br/><br/><label>Dewey Class. No.: </label>658.8 
<br/><br/><label>National Library of Medicine Call No.: </label>658.8  / K M